About
This session is available for those registered with the paid plans. In this session, we will discuss the key elements in medico-marketing which include detailing aids, LBLs and Newsletters. Detailing aids/eDetailing aid is an important Medical Communication Tool. Pharmaceutical companies use this to share updates on their brands with HCPs. Learn about building content for this tool. Leave Behind Literature is used by companies to share the latest updates, landmark trials, congress updates, therapy updates, tools and techniques, etc., with healthcare professionals. Pharma companies use Newsletters as a tool to share regular updates on the latest news, clinical trials, congress updates, tools and techniques, case reports, etc with Healthcare professionals. We will also discuss about Veeva Promomats and the MLR Submission process. The medico-legal-review and approval process is essential before the content is disseminated to the markets. Learn more about Veeva and how to use the tool to support this function.
You can also join this program via the mobile app. Go to the app